SEO-Strategies There are so many different SEO strategies and tools available to help you with your link building that it can often be confusing. Perhaps you're already running an established digital marketing campaign and want to know what the latest tools and tricks are, or maybe you're just getting started and aren't sure where to focus first; either way, we've got you covered. In this article we'll be covering a few of the best strategies and tools to help you generate backlinks with ease, so read on for some helpful advice. 1 – Focus on Your Site Structure When it comes to site structure one of the most important things is to have a good URL. This means that your URLs should be descriptive and contain relevant keywords. In addition to this, whenever possible you should try and keep your root domain as short as possible. For example, if you have a website that sells motorbike accessories then instead of using the URL www.website.com/motorbike-accessories i