Various issues can severely impact your website’s ranking in the search engines. Even if you great content with accurate information, but you don’t have technical SEO right, your website may also incur penalties. According to the crux of the Google Webmasters Guidelines, your website should be easy to access, accurate, ad, and user friendly. Crawling and indexing are the main factors of technical SEO. It means your site should be more accessible for search engines to crawl. It means that you improve the site load time, check the robot.txt files, and work on fixing the redirects. How Do I Check My Technical SEO? The main elements of technical SEO include: Mobile optimization Page load speed. Duplicate content Schemas Crawl errors Link health Image issues URL structure Check canonical issues for duplicate URLs 404 pages 301 redirects Site architecture XML sitemap Schemas SSL encryption (HTTPS site in place of HTTP site Enable AMP for optimized content delivery on mobile Add structured d